BYD

BYD (now said to stand for “Build Your Dreams”) started life as a contract manufacturer called Build Your Design, and it leads the Chinese charge into the U.S. market. As with other Chinese carmakers, BYD is finding that selling cars in the U.S. is tougher than one might guess based on the runaway success of import brands here. While the company’s products and activities in the U.S. may look inept so far, when a company has the backing of the Chinese government export machine we can expect that they aren’t going away until every Wal-Mart is stacked floor to ceiling with BYDs.